Webinar: Secrets of Data Driven Non-Profits
This is not a session about buzzwords and fairy tale stories about "My, what big data you have." No, this session is going to take you on a journey to understand why the nonprofit sector is not more data-driven, why it needs to be, and how do we get there together. Join Steve MacLaughlin, nonprofit industry expert, for this informative and actionable session. This session will also give you first-hand examples of nonprofit organizations that have become more data-driven. What are the secrets of those data-driven nonprofits and what can you learn from their success?
About the presenter:
Steve MacLaughlin is a Director of Analytics at Blackbaud and best-selling author of Data Driven Nonprofits. MacLaughlin has been featured as a nonprofit fundraising expert in The New York Times, The Washington Post, USA Today, The Chronicle of Philanthropy and on National Public Radio. MacLaughlin serves on the board of the Nonprofit Technology Network (NTEN) and is a frequent speaker at conferences and events. Steve earned both his undergraduate degree and a Masters of Science degree in Interactive Media from Indiana University.